Social Media

Integrating Social Media into your adverting strategy is not as difficult as first thought. It takes planning, execution and it is essential that it always integrates, in some way, to direct traffic your site or to increase the value and reach of customer and consumer data bases. Social media campaigns need to be designed and executed just like any other marketing exercise. The concept is the same it is just the playing field that is different.

	Barking Toad Facebook page
	This is a site that we use as a place to put inspirational or newsworthy items for the people that like to follow us. Music clips, artwork, amazing people or just links to our blog site in the website.
	Toni Zuschke Linked In page
	One of the partners at Barking Toad has developed a Linked In profile that has complemented the side that she is working in. Other members of Barking Toad use other forms of social media to obtain a wider reach, we like to call it fishing.
	Barking Toad and Pinterest
	We have another area with items that interest us. As the name suggests Pinterest is a great platform to used in a number of ways. Each social media has its unique audience and pinterest is all about what female social media viewers want to experience. I did write a blog about this and you can find it on our blog page under the Home page in the 2012 archives. The article is titled "Pinterest - The new pin on the block."
	Michael Zuschke Partner and Google+1
	Partner Michael Zuschke has covered in various different areas and has utilized this social media in a more personal sense but also links the various posts to other Barking Toad social media and website
	Michael Zuschke and Facebook
	Facebook page used to continue linking what Mike calls the online wagon wheel. All the spokes from your wagon wheel should point back toward the central hub being your website.
	Murwillumbah Chamber of Commerce
	An important site for the Business Chamber as it allows to inform people and memebers of the community about the upcoming events. It is also a place for its members to pin information onto the site and to encourage the interaction of members social media.
	Business Excellence Awards Tweed Shire - BEATS
	An important site for the Business Chamber as it allows to inform people and memebers of the community about the upcoming events. It is also a place for its members to pin information onto the site and to encourage the interaction of members social media.
	Community Slice
	An important site for the Business Chamber as it allows to inform people and memebers of the community about the upcoming events. It is also a place for its members to pin information onto the site and to encourage the interaction of members social media.
	Caldera Farmers Market
	An important site for the Business Chamber as it allows to inform people and memebers of the community about the upcoming events. It is also a place for its members to pin information onto the site and to encourage the interaction of members social media.
	Tweed Foodie Festival
	An important site for the Business Chamber as it allows to inform people and memebers of the community about the upcoming events. It is also a place for its members to pin information onto the site and to encourage the interaction of members social media.
	Speed on Tweed
	Keeping in touch with competitors and community
	The Hat Empire
	A weekend market driven company that keeps in touch with their followers via social media.
	Tweed Freemasons
	Keeping members and those interested in Free masonry informed of meeting dates and also news items